Employers Group Blog Connection

Executive Branding Summit

Posted by Nicole Vierzba on Wed, May 25, 2011

Executive Branding Summit

Widely misperceived as “image improvement” or superficial personal marketing techniques, the creation of a comprehensive executive brand is more powerful, holistic, and effective way of distinguishing an individual leader. More than ever, high performance executive teams in today’s global economy require leaders to leverage their brand strengths.

Join us in either Los Angeles on June 15 or Orange County on June 16 for this highly interactive session, led by top branding, technology, and leadership thought leaders for a complete “360 degree” immersion in the latest branding techniques.

We will also discuss use of online video and social media to build and support your personal brand.

The expert panel includes:

Curt Grayson:

Ph.D., Vice President Talent Management, Right Management, The Top 10 Most Effective Leadership Behaviors for a Global Economy

John Polson

Sandra Sellani:

Author, What’s Your Brand BQ?, Executive Branding Assessments and 100 Day Plan of Action

Mark Wilbur

Cynthia Burnham:

Author, The Charisma Edge. What is true leadership charisma and how do you enhance it?

Tim Pulido

Michael Bonfils:

CEO, Human Publicity. Managing your online reputation and creating maximum influence

Tim Pulido

Who Should Attend?
C-Suite Executives (CEO, COO, CFO, CMO, CHRO, CIO), Top Talent & Leadership Development Directors, Business Owners (Mid-Cap, Large –Cap), Investment and Equity Firms

Los Angeles Event Details:    Orange County Event Details
Date: Wednesday, June 15

   Date: Thursday, June 16
Time: 7:30 – 10:00 a.m. (Breakfast will be served)

   Time: 7:30 – 10:00 a.m. (Breakfast will be served)
Location: Pepperdine/Graziadio School of Business Management
6100 Center Drive, Los Angeles, CA

   Location: Experian Corporate Headquarters
475 Anton Boulevard, Costa Mesa, CA
Cost: $65 (on or before June 6)
$95 (thereafter)
   Cost: $65 (on or before June 6)
$95 (thereafter)
Visit: www.regonline.com/LAmay2011 to register.    Visit: www.regonline.com/ocjune2011 to register.

Key Take-Aways for Business Leaders:
  • Self-assess your executive brand
  • Create improved executive team synergies by leveraging the strengths of every member
  • Learn how to use emerging media / technology for maximum results
  • Build a 100-day plan of action for your strategic initiatives / projects via your executive brand

Topics: development, Social Media, leadership, event, online reputation, executive